Airdrop, a good step by the Dev or buyback?

i want everyone to discuss on this topic.
will airdrop announce this project to the whole blockchain community or it will cause a great harm to the UNORE project because of the hackers and Sybils in this crypto space who will do multiple wallets just to qualify for the airdrop and then dump the whole tokens which will cause a major sharp drop or bearish movement for the project?